Skoda Felicia Fun ute concept is a modern take on a late-90s oddball

The Skoda Felicia Fun is latest in a series of digital concepts from the automaker’s Icons Get a Makeover series.

Made from 1997 to 2000, the original Fun (bottom) took the contemporary Felicia Pickup and gave it a “beach vibe”. All were painted yellow, with colour options limited to green, yellow or orange for the bumpers, wheel arch protectors, side sills, spoiler and other trim bits.

The Fun’s most unique feature was the partition between the cabin and cargo tray, which could slide back to reveal two emergency seats. If the weather a got a little iffy, those seats could be covered by a canvas roof.

Other distinguishing features included an integrated nudge bar, wood plank lining for the cargo tray, and a rear wing.

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Penned by automotive interior designer Julien Petitseigneur, the concept blends the company’s Modern Solid design theme with the “pure fun” of the original.

The modern Felicia Fun has a Tech-Deck Face very clearly inspired by the 2022 Vision 7S concept. Similarly the tail-lights, and the car’s surfacing are all from Skoda’s latest design language.