Ram’s more compact, affordable Rampage dual-cab ute is set to be sold outside of Latin America, with a European launch planned – but there’s still no word on right-hand drive production.
The Brazilian-designed and built Ram Rampage will be previewed at Fieracavalli 2025, a horse show being held in Italy on November 6-9, 2025.
Without announcing launch timing for Europe, Ram has said the ute will “meet the evolving needs of European drivers seeking the perfect balance between everyday and rugged utility”.
“Positioned between C-SUVs and midsize pick-ups, Rampage fills a whitespace in the market with a compelling value proposition,” the company said in a press release, confirming more information will be shared at the end of the event.
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Launching the Rampage in Europe would give Ram a much better-suited ute for European conditions than its full-size pickups, which have niche appeal on the continent.
Not to be confused with the recently revealed Ram Dakota Nightfall for Latin America, or Ram’s upcoming US-built mid-size body-on-frame dual-cab ute (which could could also wear the Dakota nameplate), the Rampage is more of a ‘lifestyle’ ute derived from the car-like unibody underpinnings of the Jeep Compass.
While it was the first Ram designed and built by the American brand in Brazil, there have been previous indications it would be sold beyond Latin America.
Earlier this year, for example, Ram secured a US design patent for the model, though the brand still has yet to confirm a launch in its home market, where it would logically take on the popular Ford Maverick and the less popular Hyundai Santa Cruz, which are related to the Ford Escape and Hyundai Tucson crossover SUVs respectively.
Launched in Brazil in 2023, the Ram Rampage dual-cab ute measures 5028mm long, 1886mm wide and 1780mm tall on a 2994mm wheelbase.
That makes it quite a bit shorter than a Ford Ranger, for example, which measures 5370mm long in dual-cab ute guise; the Blue Oval’s ute is also slightly wider at 1918mm.
Powering the Rampage is either a turbocharged 2.0-litre four-cylinder petrol engine producing 203kW of power and 400Nm of torque, or 2.2-litre four-cylinder turbo-diesel with 149kW and 450Nm. Both are mated with a nine-speed automatic transmission and all-wheel drive.
The Rampage offers payload capacity of 1015kg in diesel models and 750kg in petrol models, and all variants have a 980-litre lined tub with LED lighting and a power tailgate.
It’s not the first Ram-badged unibody ute; the American brand sells a version of the even smaller Fiat Strada and Toro utes in certain Latin American markets.
While Australia is arguably the birthplace of the ute, these types of car-derived utes no longer exist here, where ladder-frame construction dominates. With right-hand drive production not yet confirmed, it’s still unclear whether the Rampage will ever appear in Australian showrooms.
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